Super Bowl 2014: les meilleures interventions des marques sur les réseaux sociaux

Le Super Bowl, l’évènement rêvé pour les marques d’interagir avec les fans et d’utiliser les réseaux sociaux pour marquer les esprits.

#SuperBowl : Photo postée par la Maison Blanche à quelques minutes du coup d’envoi ! #Obama (v/@WhiteHouse) pic.twitter.com/Hb9DzCXdNW

— CduSport (@CduSport) 2 Février 2014

This isn’t the moment you’ve been waiting for. This is the moment you’ve been working for. #justdoit

— Nike (@Nike) 2 Février 2014

Years of dedication. Months of sacrifice. Weeks of preparation. The day you dreamed of. #justdoit

— Nike Football (@usnikefootball) February 2, 2014

Denver vs. Seattle. Who are you rooting for in the big game? pic.twitter.com/L1qexAHAL7

— Dunkin’ Donuts (@DunkinDonuts) 2 Février 2014

We’re ready for our crunchy moment during the 4th quarter! #SB48 #ButterfingerCups Watch here:http://t.co/OKfU03DvhC pic.twitter.com/U9wLfAg1MF

— Nestle Butterfinger (@Butterfinger) 2 Février 2014

Pepsi #SuperBowl #Halftime party tip: Strategize seating, snack and beverage placement in advance to prevent tackling pic.twitter.com/PURRVKexZQ

— Pepsi™ (@pepsi) 2 Février 2014

We’re ready. Turn the lights up. #SuperBowl #Halftime #GetHyped pic.twitter.com/OEYFddnXY3

— Pepsi™ (@pepsi) 2 Février 2014

My go-to play is to eat Skittles and have an awesome time watching the Super Bowl. #SB48 pic.twitter.com/LHr2THKJs9

— Skittles (@Skittles) 2 Février 2014

Not long until #SB48 😉 RT @windowsphone: Who are you rooting for this Sunday? pic.twitter.com/g4rbzMOXmw

— Nokia (@nokia) 2 Février 2014

I might need more Skittles for my Super Bowl party. What do you think? #SB48 pic.twitter.com/NokB1MvULq

— Skittles (@Skittles) 1 Février 2014

So, which team? #BigGame pic.twitter.com/E9DCQHEd1j

— Hyundai USA (@Hyundai) 2 Février 2014

It’s #GameDay. Who are you rooting for? http://t.co/FjEukIxWtG pic.twitter.com/1IRF4pKkWx

— Volkswagen USA (@VW) 2 Février 2014

Our game face is on, is yours? Time to #GetCrackinAmerica. pic.twitter.com/c8ibksIZo0

— Wonderful Pistachios (@getcrackin) 2 Février 2014

Food? Check. Remote? Check. Who else is ready to watch the game? pic.twitter.com/bL35BjszL9

— Beats By Dre (@beatsbydre) 2 Février 2014

We hear there is a « football » game being played during our rendezvous. How droll. #GoodToBeBad http://t.co/IiQmFMzWjr pic.twitter.com/Ri1MM64WJn

— Jaguar USA (@JaguarUSA) 2 Février 2014

PREPARE YOURSELF FOR #CRUNCHTIME. pic.twitter.com/JfQkgxIzgp

— SUBWAY Restaurants (@SUBWAY) 2 Février 2014

Enjoy today’s battle. Because come March 7, it’s time for WAR! #300Movie #RiseofanEmpire pic.twitter.com/SkmPwjkYeS

— Warner Bros Pictures (@wbpictures) 2 Février 2014

Hey guys…enjoy the game tonight. We’re going dark. #OreoOut

— Oreo Cookie (@Oreo) 2 Février 2014

Every practice, every touchdown and every win pays off tonight. #Broncos #Seahawks #SB48 pic.twitter.com/XnQz8lOfUF

— Gatorade (@Gatorade) February 2, 2014

Beast vs. Beast: The final battle. Who wins? #Denver #Seattle #SB48 pic.twitter.com/G95NE0Gkxt

— AXE (@AXE) 2 Février 2014

Get ready. They’re coming. #Seattle #Denver #SB48 pic.twitter.com/U5FFAY2KyK

— AXE (@AXE) 2 Février 2014

LET’S DO THIS. #SB48 pic.twitter.com/vrhcnJWGrc

— Skittles (@Skittles) 2 Février 2014

Football vs Football. #SB48 #Football pic.twitter.com/yF2EBUitNp

— Carlsberg (@carlsberg) February 3, 2014

We're ready for the big game no matter the temp. Staying warm thanks to #TeamUSA mittens! http://t.co/xzB8FLljox pic.twitter.com/pqocEbkC9K

— JCPenney (@jcpenney) February 2, 2014

Little known fact @RealJoeNamath and us have the same tailor. Who wore it better? #smartWrapMe #SB48 #joenamathscoat pic.twitter.com/VLlXkq7l7J

— Official smart USA (@smartcarusa) February 3, 2014

@skittles Let it rain! #SB48 http://t.co/Ydlf6CGHBP

— Starbucks Coffee (@Starbucks) 2 Février 2014

RT if you think the Broncos need to create a power outage to save the game.

— SportsNation (@SportsNation) February 3, 2014

Who kkmew theis was ghiong tob e a baweball ghamle. #lowsscorinh 5_0

— JCPenney (@jcpenney) 2 Février 2014

Toughdown Seadawks!! Is sSeattle going toa runaway wit h this???

— JCPenney (@jcpenney) 3 Février 2014

Oops…Sorry for the typos. We were #TweetingWithMittens. Wasn't it supposed to be colder? Enjoy the game! #GoTeamUSA pic.twitter.com/e8GvnTiEGl

— JCPenney (@jcpenney) February 3, 2014

Eat a #SNICKERS, you’re not you when you're hungry RT @JCPenney Who kkmew theis was ghiong tob e a baweball ghamle. #lowsscorinh 5_0

— SNICKERS® (@SNICKERS) 3 Février 2014

Hey @jcpenney need a designated driver?

— Kia Motors America (@Kia) 3 Février 2014

#Truth @Superbowl #SB48 @NFL #rugby pic.twitter.com/vgyuazzFaf

— USA Rugby (@USARugby) February 3, 2014

'I can see Mars from here. Bruno Mars, that is.' -Felix #stratosbowl pic.twitter.com/OapHyWpZDh

— Red Bull (@redbull) February 3, 2014

.@Broncos Time to play ketchup #SB48 #Halftime pic.twitter.com/F3tPoXKkrG

— Heinz Ketchup (@HeinzKetchup_US) February 3, 2014

My name is @LeonSandcastle. And I just hijacked the NFL twitter account. Time to add some shine to these tweets! #SB48Shine

— NFL (@nfl) February 3, 2014